Adobe SmartSITE Features

Total Website Control

• Complete Cloud-Based Solution - Access anywhere and anytime
• Edit your events, web content and images on the fly
• Add complete web pages easily without programing skills
• Integrated customer database and business development tools
• Secure access - user name and password
• Social Media integration
• Connect brand and customers with forums, blogs and social media
• SEO integration into Google, Yahoo, BING and Windows Live
• Sophisticated ready-to-go reporting, no need to add any code to your web pages

Publish any type of Content

• Announcements, FAQs, Literature
• Set Release and Expiration dates on your content
• Make any type of content secure
• Share and syndicate any type of content using RSS
• Create micro-communities interact with customers
• Create your own type of searchable content using Web Apps
• Create re-usable content snippets which you can use anywhere

Integrated Customer Database

• Grow your customer database every time any customers interacts with your website
• Keep a history of all past customer interest
• Allow customers to engage via secure "member only" areas
• Allow customers to keep their details updated via secure "member only" areas
• View on a per customer basis details on every action they've taken on your site
• Customize and extend the Customer Database to suit your business

Manage your Website and Web Pages

• Edit your website on the fly
• Add business functionality without any programming
• Make web pages secure
• Archiving & Rollback for every web page and template
• Automatically creates a working copy of web page until you publish
• Apply content approval rules to any web page or template
• Use site wide pages to create a consistent look and feel
• May use FTP to upload and download web pages

RSS

• Create an unlimited number of RSS channels
• Syndicate and share any type of content e.g. blogs, web pages, news and announcements, FAQs etc
• Set update frequency of your RSS channels
• Reports on RSS usage and items selected from within a feed

Secure "Member Only" Areas

• Create agent, distributor or affiliate secure areas
• Make any type of content secure - Documents, Proposals, Media
• Manage your customers' access to any secure area
• Set expire dates for customer access to any secure area
• Easily email login details to access secure area
• Report on customer logins to each secure area

Website Reporting

• Comprehensive reporting without having to add a single line of code to your web pages
• Geo-location reporting. See a map of the world world.
• Detailed visitors reporting including new vs returning, location, IP address, Spy Lens and more
• Detailed reporting on every type of content
• Search engine reporting, e.g. search phrases, when your site has been indexed and more
• Sophisticated customer reporting framework.
• Filter on any system or custom field
• Save any report and run later
• Export any report to Microsoft Excel for further analysis

Web Form Builder

• Build customer interest web forms without any programming
• Add any number of custom fields to your web form to suit your business
• Automatically captures and populates every interaction to segmented  customer databases
• Use built-in business workflow framework to automate follow-up, set reminders and escalation rules. Choose to be notified via email and/or SMS.
• Report on web form submissions including custom fields and easily export to Microsoft Excel
• Allow customers to upload files within web forms
• Allow real-time credit card processing within web forms, e.g. process donations
• Allow refer-a-friend functionality within web forms
• Add Image Verification to web forms to stop spam submissions by bots
• Allow customers to subscribe to one or more campaign lists within web form
• Automatically subscribe customer to a Secure Zone upon submission of a web form
• Easily add web form to any web page hosted at GB or elsewhere
• Customize the landing page after submitting an webform
• Customize auto responder email sent to customers

Build Communities with Forums

• Create any number of forums
• Set moderation level on new customer posts
• Customers can subscribe to any thread and be notified when new posts are added
• Make any forum secure
• Set release and expiry date on your forms
• Reporting on forum usage
• Easy to use administrative interface for managing threads and posts
• Limitless customizability of forums

Connect Message with Customers - Blog

• Full blogging platform
• Customers can leave comments on any blog post
• Approve all incoming trackbacks
• Trackbacks to any other blog
• Permalink
• Set release dates for blog entries
• Tagging and Tag cloud module
• Blog calendar module
• Recent blog post module
• Blog post by month module
• Report on blog post readership
• Integrated RSS channel for each blog
• Make your blog secure
• Limitless customization of blogs

Photo Galleries

• Create any number of photo galleries
• Easily add a photo gallery to any web page
• Add a description to any photo
• Customize layout and appearance of photo galleries

Ad Rotators

• Create any number of ad rotators
• Rotate images, HTML snippets or Flash objects
• Report on number of impressions, click-thrus for any period

SEO Meta Data

• Powerful SEO tools
• Built-in meta data framework
• Create your own meta data tags and easily add them to any web page

eCommerce Features

Main Features of eCommerce

• Sell real products or e-Products
• Give individualized discounts to any customer for any catalogue
• Integrated customer database that grows as customers buy or interact with your online shop
• Inventory Control
• Cross and upsell features
• Multi-currency support
• Sell Gift Vouchers
• SEO integration into Google, Yahoo and Windows Live
• Sophisticated ready-to-go reporting, no need to add any code to your web pages
• Limitless customizability

Integrated Customer Database

• Keep a history of all past customer purchases
• Give loyal customers individualized discounts. You can apply a different discount for every catalog and every customer
• Allow customers to view their past orders and even redownload any e-Products previously purchases via secure "member only" areas
• Setup reoccurring orders and payments. Automatically emails invoices to customers
• Customize and extend the Customer Database to suit your business

Unlimited Catalogs & Products

• Setup an unlimited number of Catalogs & Products
• Set Release and Expiry on any Catalog or Product
• Sell e-Products. Limit how many times and where they can be downloaded from
• Set product weight / volume for any product to control the shipping options that are displayed
• In addition to the 2 default images for every product, choose up to 10 preview images for any product. The system will automatically generate thumbnails
• Use Buy and/or Get-a-Quote option for checkout. Buy option will force customer to pay for goods. Quote option
• Make any catalog secure
• Selectively hide prices. For any catalog hide product prices on the public site and display for existing customers
• Configure the order in which catalogs or products are ordered (put popular products first)
• Use sophisticated product search module to allow customers to search by keywords, within a catalog, within a price range and choose how they want the products listed
• Put any product On Sale. This crosses out the products retail price. E.g. was $199 now only $99.
• Collect customer comments on any product
• System utilizes Ajax technology for better customer experience

Easy Management of Your Online Business

• For faster management use Import feature to manage your entire online shop including products, pricing, catalogs, grouping, inventory control and more from a single Excel file
• Export your entire product catalogg in one click. Make changes and re-import
• Or use web-based interface to manage your online shop

eCommerce Reporting

• Sophisticated e-commerce reporting framework
• Sophisticated customer reporting framework
• Track sales and payments
• Track abandon rates and where customers abandon in online shop
• Report on top Catalogs and Products. By amount or quantity sold
• Report on Shipping Options and popularity
• Report on Discount Codes and redemption
• Detailed visitors reporting including new vs returning, location, IP address, Spy Lens and more
• Geo-location reporting. See a map of the world world
• Track usage for any catalog or on an aggregate basis
• Track usage for any product or on an aggregate basis
• Save any report and run later
• Export any report to Microsoft Excel for further analysis

Customize your Online Store

• Limitless customization of the online shop and the checkout process
• Limitless customization of invoice / quotes emailed to customers

Inventory Control & Drop Shipping

• Complete inventory control. Optionally hide products from shop if out of stock
• Allow any out-of-stock product to be pre-ordered
• Set re-order threshold and be notified when product stock level falls below a certain quantity
• Enable drop shipping on any product and automatically notify suppliers to fulfill customer orders

Multi-Currency Support

• Sell global, act local with multi-currency support
• Set prices for products in any currency
• Setup shipping options for various countries
• Setup tax codes for various countries
• Support for many payment gateways throughout the world

Upsell, Cross Sell and Product Grouping

• Group similar products together, e.g. By size or by color, Small Shirt, Medium Shirt, Large Shirt
• Increase sales using Cross/Upsell by relating products together. E.g. relate cell phone with charger and car kit.
• Display related products separately or as checkboxes so the customer can add them to cart at the same time as buying the main product
• Or use product attributes to create any number of drop downs to collect information from customers when they add products to the cart, e.g. Size, Color, Style, Gender

Agents/Distributors/Affiliate Programs

• Setup any number of Affiliate Programs
• Report across an Affiliate Program or measure an individual affiliate's performance
• Reward your affiliates based on the actions the customers they refer make, e.g. purchases made (and amounts), contact made etc.
• Easily email Affiliate Program details to subscribers of an Affiliate Program

Gift Vouchers

• Create any number of Gift Vouchers with any dollar value
• Gift Vouchers can be redeemed to buy products in your online shop

Payment Gateways

• Integrated with popular payment gateways throughout the world
• Offer COD / Check options at checkout
• Offer PayPal as a separate payment gateway
• Google Checkout
• Use Process Offline and process payment using existing POS system

Discount Codes

• Create any number of discount codes
• Set your own discount rates
• Set release and expiry of discount codes

Shipping Options

• Setup any number of shipping options for different countries
• Set minimum and maximum weight and volume restrictions for any shipping option
• Apply your tax code/rate to any shipping option
• Integrated with USPS, FedEx and Australia Post for real-time shipping charge calculation

Tax Codes

• Create any number of tax codes and rates for any country that you operate
• If in USA automatically apply relevant state tax rate at checkout to products and shipping charges
• Apply tax codes easily to products and shipping charges

XML Feeds

• XML feed of all products to use with 3rd party affiliate network such as ClixGalore

Email Marketing Features

Main Features of Email Marketing

• Branded customized email marketing campaigns
• One-off and loyalty based campaigns
• For the first time go beyond open rates and bounces reporting and see what actions customer take
• Integrated customer database that grows as customers subscribe or interact with your website
• Use the Customer Report Generator to dice and slice your customer database for better targeting and results
• Systems to increase email deliverability rates and reducing spam

Email Marketing

• Send One-Off Emails
• Setup event anniversary Loyalty Campaigns, e.g. setup one campaign to automate time for checkup or renewal to your customers
• Setup Anniversary based campaigns, e.g. based on previous  purchase, automate reminder in 6-months or 12-months
• Setup Multi-Part email newsletter series. E.g. Customer signs up and receives issue 1 on sign-up, issue 2 a few days later, issue 3 a few days after that and so forth
• HTML or Text Emails (HTML emails contain text version also)
• Send a campaign to any customer segment group or your entire customer database
• Preview your campaigns by emailing it to yourself or any one else before finalizing

Integrated Customer Database

• Grow your customer database every time your customers subscribes or interacts with your website
• Centrally manage your customer's campaign subscriptions
• A full history of past campaigns sent to each customer including open rates, actions taken and links clicked
• Increase your sales by utilizing up to 5 anniversary dates for each customer, e.g. date of last holiday booked, date of last car service. Use loyalty campaigns to automate
• communication around these key events on a one-on-one basis
• Customize and extend the Customer Database to suit your business

Segmented Client Lists

• Create unlimited number of segmented lists for better targeting and results
• Use customer report generator to dice and slice your customer database
• Easily add a subscription box to any web page
• Customize the landing page customers see after subscribing to your list
• Customize auto responder email sent to new subscribers after they subscribe
• Double opt-in mechanism
• Be notified via email every time a customer subscribes to a list

Email Marketing Reporting

• Track Open Rate of HTML emails
• Track Links clicked and most popular links (available for both HTML and Text formatted emails)
• For the first time track customer Actions e.g. customer made a purchase, customer made an enquiry
• Track bounce rates
• Track customer unsubscriptions from your campaigns
• Live Feed
• Sophisticated customer reporting framework
• Filter on any system or custom field
• Save any report and run later
• Export any report to Microsoft Excel for further analysis

Email Deliverability & Spam Control

• Double Opt-In mechanism
• Unsubscribe link on all newsletters
• From email address verification

Lead Management Features

Main Features of Lead Management

• Build any number of customer interest web form without any programming
• Easily add your web forms to a web page
• Use customizable business workflows to setup notifications via email or SMS
• Use the Customer Report Generator to dice and slice your customer database

Integrated Customer Database

• Grow your customer databased every time your customers enquire or interact with your website
• Keep a history of all past customer enquiries
• Allow customers to view their past enquiries via secure "member only" areas (All-in-One solution only)
• Allow customers to keep their details updated via secure "member only" areas (All-in-One solution only)
• View on a per customer basis details on every action they've taken on your site
• Customize and extend the Customer Database to suit your business (All-in-One solution only)

Web Form Builder

• Build customer interest web forms without any programming
• Add any number of custom fields to your web form to suit your business
• Automatically captures and populates every interest in your customer database
• Use workflow framework to automate follow-up, set reminders and escalation rules.
• Report on web form submissions including custom fields and easily export to Microsoft Excel
• Allow customers to upload files within web forms
• Allow real-time credit card processing within web forms, e.g. process donations
• Allow refer-a-friend functionality within web forms
• Add Image Verification to web forms to stop spam submissions by bots
• Allow customers to subscribe to one or more campaign lists within web form
• Automatically subscribe customer to a Secure Zone upon submission of a web form
• Easily add web form to any web page hosted at GB or elsewhere
• Customize the landing page customers see after submitting an interest
• Customize auto responder email sent to customers after they make an interest

Lead Management Reporting

• Sophisticated customer reporting framework.
• Filter on any system or custom field
• Save any report and run later
• Export any report to Microsoft Excel for further analysis

Features Exclusive to All-in-One Solution

Web Apps

• A framework to create any type of content, e.g. job listings, real-estate listing, a car catalogue etc using a point-n-click approach
• Create any number of web apps (web applications)
• Use various modules to easily publish web apps on your website, e.g. all web apps, latest web apps, random web app, web apps within a classification and so forth
• Allow customers to search within any web app on your site. The system will generate a search form that matches the schema of your web app.
• Allow customers to submit, edit and delete web app items via your website. Optionally you can be notified when they do.
• Make any web app item secure
• Easily share and syndicate any web app items using RSS
• Allow customers to submit comments on any web app item
• Report on web apps and drill down to see item usage
• For faster management use Import feature to manage your entire web app catalogue of items from a single Excel file

Event Bookings

• Allow customers to book into workshops, webinar events
• Automatically manage capacity
• Use inbuilt follow-ups framework to remind attendees of upcoming events
• Collect payments with bookings
• Customize the landing page customers see after booking
• Customize auto responder email sent to customers after they make a booking
• Sophisticated customer report generator to allow to generate and save booking-related reports

POP Email

• POP3 email. Use with Outlook, Thunderbird or any other popular email program
• Web mail interface
• Unlimited Aliases for each mailbox
• Catch-all address
• Out of Office Auto Responder
• Mail Forwarding

Other Features

Search Engine Optimization (SEO)

• Integrates with Google/Yahoo/Live sitemap. A daily feed of all content within website is produced for maximum exposure in the search engines
• Search engine feed also includes every catalogs and products (eCommerce only)
• Search Engine Friendly URLs. All web pages, catalogs and products names used in URLs to maximize search engine friendliness

Secure Accessibility

• Secure Web-based Admin
• FTP
• Import / Export options
• Extensive Web Services framework

Administrative Tools

• Easily add and manage Users and Roles
• Customize granular permission levels for a role
• Create your corporate hierarchy and assign content to various categories for easier publishing
• Customize and extend the Customer Database to suit your business

Business Workflow Engine

• Create and Build Business Workflows to automate follow-up
• Create single or multi-step workflows
• Be notified via Email or SMS
• Set SLA's (Service Level Agreements)
• Set duration and reminders for every step of the workflow
• Set escalation rules
• Setup 3rd party notifications to notify customers as you internally progress through a workflow
• Apply workflows to customer enquiries, orders, bookings as well as for content approval